Seller’s Guide

Selling a home is just one part of a much larger process that involves changing your life. It’s important to us that you know we understand the bigger picture. Our focus is on helping you with more than just the sale of your home, but the entire process of moving you and your life from one place to another.

We see this as a series of steps in which we serve as your trusted adviser and advocate. The first of these steps is having a plan.

Step 1: Planning Consultation

We all meet to discuss your needs in detail to understand what else, in relation to the move, needs to be addressed. This is when we talk about the logistics of moving and what we can do to make it “turn key”. The goal from these discussions is to have a detailed plan of what we do to make the process of moving your life as smooth and effortless, for you, as possible.

Step 3: Preparing the Home to Sell

Now is when we work on the details of repairs, remodeling, landscaping, and whatever else is needed to make your home shine. Once we’ve done all we can, our marketing professionals stage, photograph, and prepare  world-class materials. Our marketing strategy page has more details.

Step 5: Negotiation

There are nuances to the negotiating process in real estate that even the most savvy business professional doesn’t understand. You’ll find our expertise in the behavior of both agents and buyers works to your advantage as we negotiate a price and terms that exceed your expectations.

Step 2: Preparing You to Move

Long before preparing your home to sell, we need to prepare you to move.  Knowing your destination and making sure everything is prepared to go there is just as important as preparing the home to sell. We also have all the resources necessary to pack, clean, and move. We’ll help with everything you need to make moving as easy as possible.

Step 4: Marketing

Our marketing is both creative and intelligent. We create campaigns that encompass social media, print, and other outlets to create excitement with buyers here and around the world. We’ll update you regularly on what we do and how we do it so you understand the great lengths we go to get buyers.

Step 6: Lifetime Support

We believe in long-term relationships with our clients. We’ve been with you through this life-changing process and will be with you after the home is sold. Speak with us about our Concierge Program and what we can offer you.